THRIVE FIT CO.
2027 sign-ups open in January
Annual Consistency Challenge

Built at
Thrive

Strong bodies. Strong habits. Strong community. Show up consistently, complete your challenge path, and earn your place in the Built at Thrive VIP Status Program.

2027 Sign-Ups Open in January View the Leaderboard

The 2026 challenge runs February 1 through December 31, 2026 and is closed to new sign-ups. Registration for the 2027 challenge opens in January.

Earn
VIP
Status
What is the challenge?

Consistency deserves to be recognized.

The Built at Thrive Challenge is an 11-month consistency program designed to recognize Thrive members who continue to invest in their health by showing up regularly, building strength, and creating sustainable habits over time. This is not about who trains the hardest. It is about who keeps showing up.

New to Thrive? The 2027 challenge is a great goal to start the year with. Sign-ups open in January, so you can join the challenge right from your first month in the studio.

Choose Your Path

One challenge. Four ways to finish.

Participants complete one qualification path based on how they train at Thrive. These are the 2026 paths; 2027 details will be shared when sign-ups open.

Large Group Path

For members who primarily or exclusively attend Large Group classes.

Complete 185 Large Group classes Recognizes high-frequency, long-term consistency through Thrive's in-studio class offerings.

Small Group Path

For members who exclusively attend Small Group Training.

Complete 132 Small Group sessions Equivalent to approximately three sessions per week across the duration of the challenge.

Pilates Path

For members who exclusively attend Pilates.

Complete 85 Pilates sessions A sustainable, long-term Pilates practice, a little under two sessions per week across the challenge.

Hybrid Path

For members who mix training across Small Group, Large Group, or Pilates.

Complete 185 total classes There are no minimums per training style. Choose the combination that best fits your schedule.
Challenge Details

What counts and what you earn.

February 1–December 31, 2026

Participants earn VIP Status by completing one qualification path within the challenge window. All qualifying sessions must be completed by December 31, 2026.

To keep the challenge focused on structured training consistency, these do not count toward VIP totals:

  • Open Gym
  • Stretch-only sessions
  • Workshops
  • Social or community events

VIP Recognition

Members who complete their selected path receive:

  • An exclusive invitation to the Built at Thrive VIP Dinner
  • Limited-edition Built at Thrive swag
  • Award recognition within the Thrive community

This is our way of celebrating the members who continue to show up, put in the work, and build something meaningful over time.

Track Your Progress

See where you stand.

The leaderboard is updated monthly to reflect the previous month's completed sessions. Use it to monitor your progress, stay accountable to your goal, and celebrate consistency across the Thrive community.

View the Leaderboard
2027 Challenge

Sign-ups open January 2027.

The 2026 Built at Thrive Challenge is closed to new participants. Registration for the 2027 challenge opens in January, and this page is where you'll join.

Only your approved display name, qualifying class totals, milestone status, challenge pathway, and VIP status appear on the public leaderboard, and only with your permission at sign-up.

New to Thrive?

Starting with us this fall or winter? Make the 2027 challenge your first big goal. Come to class, build the habit, and be ready to sign up when registration opens in January.

Already in the 2026 challenge?

Nothing to do but keep showing up. Your progress is on the leaderboard, updated monthly, and every qualifying session through December 31 counts.

View the 2026 Leaderboard
Quick Answers

Before you join.

Can I still join the 2026 challenge?

No. 2026 sign-ups are closed. Registration for the 2027 challenge opens in January 2027.

Can I change paths?

Yes. Your pathway is based on your actual attendance, so it may change throughout the year as your training mix changes.

When is the leaderboard updated?

The leaderboard is updated monthly using the previous month's completed qualifying sessions.

What appears publicly?

Your approved display name, qualifying totals, milestone status, challenge pathway, and VIP status.